Family run winery Félix Solís asked us to rebrand Viña Albali for the Off-trade. At the same time creating ‘Albali’ us an umbrella brand and asserting its position in the On-trade through its new ‘Albali’ Arium range. Our new branding for Viña Albali has secured its top three position in Spain’s most popular brands, and as a best seller in the UK. Our distinctive new branding for Arium is proving popular with both Spanish and British consumers.